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284. PGCAIC – Post Graduate Certificate in Advertising Integrated Communication
- PGCAIC – Post Graduate Certificate in Advertising Integrated Communication
Programme Details
Particular | Details |
Programme Name | Post Graduate Certificate in Advertising Integrated Communication (PGCAIC) |
Eligibility | Graduate in any discipline |
Medium of Instruction | English |
Programme Duration | Minimum: 6 Months • Maximum: 18 Months |
Fee Structure | ₹4,000 for the full programme |
Programme Coordinator
Dr. Padmini Jain
Associate Professor
School of Journalism and New Media Studies (SOJNMS)
Email: padminijain@ignou.ac.in
Course Structure
Semester 1
Course Code | Course Title | Credits |
MNM-021 | Integrated Communication Practices | 4 |
MNM-022 | Consumer Behaviour | 4 |
MNM-023 | Advertising | 4 |
MNM-024 | Public Relations | 4 |
Total Credits: 16